Planning your communications strategy for H2
Many businesses are now in the position of planning for the second half of what has been one of the most unpredictable and disruptive years in memory. However, some businesses will
Ensuring your media relations programme adapts to the challenge
Coronavirus has created challenges for every industry, and PR certainly isn’t exempt. Due to changes and unpredictability in the news agenda, in recent weeks we, as PR profession
Media planning ahead of MWC Barcelona 2020: creating a PR runway that works
With 2019 soon drawing to a close and one of the most significant events in the telecoms calendar fast approaching – we sat down with Paul Campbell for a Q&A on the best medi
Part 2: How do you grab the media’s attention at MWC? Find out from the influencers that matter
Come and join us at Babel’s panel discussion on November 28th, at the h Club in Covent Garden On Thursday, Babel is hosting a breakfast panel discussion aimed at driving best-pra
Part 1: How do you grab the media’s attention at MWC? Find out from the influencers that matter
Come and join us at Babel’s panel discussion on November 28th, at the H Club in Covent Garden Mobile World Congress (MWC) is the largest mobile event globally, bringing the most
MWC Barcelona 2020: Stay ahead of the pack
Meet the mobile influencers at Babel event in November Winter is coming! Now, while that phrase may signify bad omens for Game of Thrones fans, for technology communicators it’
Have you nailed your H2 comms strategy?
It is hard to believe that we’re already over halfway through 2019 and the longest day of the year has come and gone. Fortunately, we’re finally seeing some sunshine and for ma
MWC PR and the massive marketing opportunity
As we return to ‘normality’, after an extremely busy and successful MWC, I’ve been reflecting on the new technologies I saw, some exciting some not, as I walked round the hal
MWC19 Barcelona: smartphones return to the fold
We’ve all heard about Apple’s declining smartphone sales, and a plateauing of handset sales in general. Most people now have one, and a pretty good one at that, so the extra be