Mobile application PR
The environment for new mobile apps has changed radically over the last few years and although we are approached on an almost weekly basis to launch new apps we don’t always take them on. That’s because the first step in our discussions is an honest assessment of new app’s potential, both in terms of its end user audience and its for attention in media & social channels. With hundreds of thousands of apps already available, new apps need to offer something unique and activity needs to be well thought out and properly resourced.
Once we take the decision to work with a new mobile app our clients find that Babel knows how to exploit the right channels to deliver the maximum return on investment. We identify the key influencers, we design the approach and the content that will gain there attention and we implement faultlessly.