Q&A with Luke Tugby, editor, Retail Week
To say that the past 12 months have been a rollercoaster ride for the retail sector would be an understatement. Lockdowns across the globe have forced traditional retailers to quickly re-think strategies in an attempt to survive.
The continued rise of ecommerce has been a saving grace for many. It has also reinforced the importance of tech in the retail sector. Not only have companies with a strong digital presence been able to thrive, but the reliance on online channels has in turn given a welcome boost to providers of other tech services including cloud and cybersecurity.
Furthermore, the digitisation of shopping is allowing retailers to explore numerous other ways in which technology – from augmented reality to predictive analytics and face recognition – can enhance the experience and attract more consumers.
This #BabelTalks event discusses all this and more with Luke Tugby, Editor of Retail Week, the UK’s leading provider of retail industry news, market reports and data from across the entire retail sector.
The Retail Week website has more than 100,000 unique users and over 400,000 page impressions per month. The audience is primarily retail company board directors and senior managers, as well as suppliers to retailers and investment analysts.
Among the topics under discussion during the Q&A webinar:
- Key retail trends for 2021 as the industry continues to adapt to the impact of COVID-19
- The role of technology in helping retailers survive the pandemic
- As the vaccine roll-out continues and retail returns to a ‘new normal’, how best can retail tech organisations build reputation with journalists, and in turn their audiences?
If you would be interested in talking to Babel about public relations and communications support in the retail technology sector please contact Babel Associate Director, Simon Coughlin: [email protected]