Retail technology / E-commerce PR
With a strong background in retail technology PR and an understanding of online and traditional retailing we know what retail technology companies need to be saying to get their products, solutions and platforms noticed. We look at the bigger picture for retailers – what they are doing at the moment, what legacy systems and approaches need to be accounted for, how they integrate online with ‘bricks and mortar’ and how our client’s technologies fit within that environment.
Our experience includes work with mobile payments, e-commerce platforms, customer authentication, in store WiFi and a host of others. What those campaigns have in common is a clearly defined strategy, intelligently designed tactical elements and the delivery of results that build brand awareness and opportunity.