Client news
Almost £4bn Tech Spend in 2025 Hinges on Trade Media and Thought Leadership
Babel’s Tech Barometer research highlights include: 49% of technology buyers purchase or replace technology every two to five years Tech and vertical trade media (22%) and Business trade media (22%) are the most selected channels for regularly consuming B2B business and technology news Long-form thou
Babel PR expands senior leadership team with two new appointments
London, 25 April 2024 – Babel PR, one of the largest, independent B2B tech PR agencies in Europe has today announced two new senior appointments at the agency, designed to further drive client growth and brand campaign capabilities. The team welcomes Katie Owen, formerly of Nelson Bostock, into
Babel PR supporting the next generation of PR Talent with Big City Bright Future Partnership
London, UK, 16 April 2024 – Converged PR and marketing agency, Babel PR, has today announced its partnership with Big City Bright Future. Heavily invested in nurturing the next generation of PR talent, Babel hopes that this first PR agency partnership for the scheme will encourage young people fr
Global AI-powered test automation platform Leapwork strengthens its executive team to support growing client network
The leading Danish company opens new Copenhagen headquarters and expands strategic alliances as it further enhances its product capabilities April, 2023, Copenhagen: Leapwork, which is helping enterprises drive digital transformation with its AI-powered test automation platform, announces strategic hires
Amdocs Research Reveals Strong Consumer Demand for Digital Engagement with Communications Service Providers, But Finds Only 13% of Interactions are Purely Digital
Global survey of 10,000 consumers finds demand for self-service channels is twice as high as current usage; also reveals a significant gap between providers’ reported rates of digitalisation and consumer behavior JERSEY CITY, NJ – February 20, 2023 — Consumers are keen to use digital self-ser