The Babel Blog
Why the 95/5 rule is never more evident than at B2B industry shows
It’s hard to believe it’s now over four years since the COVID pandemic started to impact all our lives. The previously unthinkable global lockdowns and mass working from home led many (including me) to fear that life would never be the same again. While the pandemic did change many aspects of our professional lives permanently, […]
Fintech regulation: A catalyst for innovation?
Many of the biggest tech topics in 2023, especially in the fintech sector, were accompanied by regulatory question marks, spotlighting the critical role of fintech regulation. How to ensure the ethical development and usage of AI? How to regulate Big Tech’s forays into the financial space? How is the UK Government going to shape the […]
Analyst relations in 2024: preparation, preferences, and predictions
When it comes to reaching out to prospective customers and building brand awareness, we all know that there are many different routes one can take with varying levels of success. And, as the economy and budgets tighten, it is vital that any communications investments are used wisely. Babel did some research on this last year. […]
International Women’s Day 2024: Championing women for continuous change
As you may know, “inspire inclusion” is this year’s theme for International Women’s Day. Over a century ago, the first IWD signified women worldwide rallying against patriarchal societies. Today, amidst digital democracy, online activism often goes unnoticed and gets lost in the noise. Yet, this day embodies women’s collective efforts to exist in an equitable society. […]
Navigating the MWC 2024 Maze
Seven members of team Babel entered Barcelona’s enormous Fira for Mobile World Congress this year. 2024’s edition of MWC was my sixth, putting me right in the middle of that pack; three have seen (many) more, three have seen less. That’s quite a fun place to be. You get to hear stories of shows gone by, the […]