Shelli Zargary

With over 20 years of expertise and experience marketing B2B SaaS, enterprise software and technology solutions, I decided to follow my heart and my passion and transition to climatech to focus on accelerating the transition to a sustainable and zero-emission energy future. With broad knowledge and skills for optimizing GTM and customer engagement at all stages of the buying cycle, lately I focus also on thought leadership and market education, promoting dialogue to reinforce sustainable and resilient technologies that enable energy security and combat climate disruption. I focus on developing strategic messaging and value propositions and all types of content and collateral for web, social and other sales enablement collaterals, from blog posts and webinars to white papers to case studies. I am happy planning and executing channel and digital marketing campaigns and product marketing launches, as well as digging into corporate marketing tasks, analyst, media and investor relations, competitive analysis and market research. I have acquired broad end-to-end knowledge and hands-on experience in most every aspect of B2B solution marketing across global sales channels.But at my core I am a passionate promoter of environmental protection, sustainability and cleantech.