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MWC: How to Maximise ROI

Summary

In this webinar, Babel’s Associate Director Ed Cooper discusses our recent whitepaper ‘Who’s talking about cybersecurity?’ and the current issues affecting the cybersecurity market. He’s joined by Jane Wakefield, an ex-BBC Senior Tech and Broadcast Journalist, and James Coker, Deputy Editor at Infosecurity.

Panelists

Who was speaking?

Katie Owen

Katie has broad B2B tech experience delivering PR and integrated campaigns for global brands and high-growth scale-ups. Katie has a passion for client relations, managing teams and creating positive and supportive work cultures. Outside of work, Katie is a proud mum of two and keen gardener.

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Ash Lockett

A creative B2B tech & telco marketing and PR specialist who helps B2B brands stand out from the crowd. With global experience and a mini-MBA in marketing, Ash works in partnership with our clients to enhance their overall brand positioning and targeting, executing tactical campaigns that generate long-tail demand.

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Paul Campbell

Serving over 10 years at Babel, Paul possesses a deep understanding of the technology and PR landscape. With a keen eye for detail and a strategic mindset, Paul has consistently delivered successful PR campaigns that have elevated brands and generated significant business results.

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