Devicescape to Speak on Monetisation of the Entire Data Experience at Wi-Fi World Summit 2014
SAN BRUNO, Calif., October 21st, 2014 - Devicescape today announced that Chief Marketing Officer David Nowicki is to speak at the 2014 Wi-Fi World Summit, leading a discussion on the opportunity that exists for operators to monetise the full spectrum of smartphone usage - and not just the time spent on the cellular network.
Nowicki's presentation-entitled: �Monetise the entire data experience by delivering the Always Best Connection'- will highlight the benefits to operators in managing the end user's connectivity across all bearer technologies. By retaining involvement in their customers' experience across private, public and carrier Wi-Fi as well as the cellular network, operators can ensure that their customers are kept �always best connected', increasing customer satisfaction and driving greater customer lifetime value.
The presentation is scheduled for 12:45pm on Day One, October 28th, during a session dedicated to �Business model evolution: Expanding the commercial reach of the Wi-Fi ecosystem,' chaired by Daryl Schoolar of Ovum.
Devicescape operates the world's largest Wi-Fi service platform, which includes a Curated Virtual Network (CVN) of more than 20 million amenity Wi-Fi hotspots. The solution has been commercially deployed by operators across North America and Europe to tens of millions of users. Devicescape currently manages two billion monthly consumer Wi-Fi connections and monitors over 315 million Wi-Fi hotspots in total.
For more Information on the Wi-Fi World Summit, visit www.wifiworldsummit.com.
For more information on Devicescape, visit www.devicescape.com or follow Devicescape on Twitter at @Devicescape