How to generate coverage during MWC

Babel webinar

Generating coverage at Mobile World Congress

Held on November 16, 2022

Babel Director, Paul Campbell, sits down with the following panel of experienced telecoms journalists to discuss the dos and don’ts of how to engage with the media during Mobile World Congress and the weeks surrounding it.

· Linda Hardesty, editor-in-chief, Fierce Wireless

· Iain Morris, international news editor, Light Reading

· James Pearce, editor, Tech Informed

The panel offer their views on how companies can generate coverage and secure briefings during MWC, along with the common ‘turn-offs’ that mean media interviews don’t result in coverage.

Iain Morris, Light Reading

Iain Morris, News Editor

Light Reading

Linda Hardesty, Fierce Wireless

Linda Hardesty, Editor in Chief

Fierce Wireless

James Pearce, editor, TechInformed

James Pearce, Editor,


Webinar video

Audio only

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