Fintech PR and communications

DRIVING VISIBILITY, REPUTATION AND COMMERCIAL GROWTH FOR FINTECHS, FROM START-UP TO SCALE-UP AND BEYOND

Seismic shifts in financial services regulation across the world, combined with the always-on race for innovation and disruption, are changing the fintech and financial services landscape at breakneck speed. Today’s explorers are vying for the chance to be tomorrow’s empire builders, but fintech businesses need to work smarter than ever to gain and defend their place in this increasingly crowded and fragmented ecosystem.

At Babel, we have years of proven experience and a fiery passion for the world of fintech and financial services, enabling us to create, perfect and deploy effective strategies and tactics for fintech businesses. We enable clients, from early-stage all the way to super-scaler, to supercharge their brand visibility, build their reputation, and accelerate their go-to-market roadmaps.

Whether you and your business work in payments, core banking systems and BaaS, open banking, transaction data intelligence, fraud prevention, treasury management, regtech, or insurtech, we can help you navigate your key spheres of influence – media, journalists, analysts, investors, employees, and regulators.

Stock market data growth chart graph investment finance analysis fintech financial district

FINTECH PR THAT CUTS OVER THE HYPE AND ABOVE THE NOISE

Babel has the deep fintech expertise and understanding to help you build and deploy effective strategic communications plans. Our team offers seamless support from day one - strategic messaging and brand positioning, media and analyst relations, thought leadership, company announcements, content marketing, social media, crisis communications, paid media or events – we help you distinguish your brand and engage meaningfully with your key audiences.

FINTECH PR WITH DEMONSTRABLE RESULTS

PR is not a vanity exercise, but a critical business function which can drive direct impact to the P&L: we’re proud to support our clients’ PR pros and CMOs to demonstrate results to their CEOs and CFOs. Measuring results in fintech Public Relations and fintech Analyst Relations is both art and science, but at Babel we’re both poets and engineers: we use industry leading analytical tools to measure and interpret SOV (share of voice), SoS (share of search), engagement, sentiment, website traffic, as well as the all important sales leads and more. We understand your fast paced market, and can move at the same speed.

find out more

From the Babel Fintech PR team

Fintech intelligence from industry influencers

Navigating the Fintech Landscape in 2023

Navigating the Fintech Landscape in 2023

Whitepaper – Fintech – A Question of Trust?

Babel whitepaper

The European Artificial Intelligence Act - Implications for the technology sector

The-European-Union-Artificial-Intelligence-Act

Podcast – Cecile Bussy, freelance journalist writing for Sifted, Financial Times & others.

Vanilla Plus and IoT Now

“I’ve worked closely with Babel for a number of years, and they continually demonstrate an extensive knowledge of the telecoms and IoT sectors, as well as genuine insight into what journalists want. Whether it’s well-crafted content, or engaging and creative pitches, I know they really understand the needs of me and my publication.”
George Malim
Editor, Vanilla Plus and IoT Now

Telecoms.com

“In my experience there are very few PR agencies that combine deep knowledge of the telecoms and tech sector with a proactive approach to engaging with journalists but Babel is one of them. At a time when PR has become largely a faceless, process-driven industry, those agencies that bother to do it the proper, old-fashioned way stand out more than ever."
Scott Bicheno
Editor

Ostmodern

“Babel is great to work with. The team really understands our market and our business, and consistently delivers brilliant results. Babel is friendly and responsive to our needs, and is great at identifying creative opportunities to help us raise our profile.”
Stuart Ferreira-Cole
Commercial Director

Amdocs

“Babel is a key supplier and strategic partner to Amdocs. We value Babel’s sound consultancy and advice when it comes to positioning and messaging in order to better differentiate ourselves in a crowded and competitive marketplace. As a result, the team has been responsible for a significant gear shift when it comes to building brand awareness in key markets, through media relations and raising our profile with influential stakeholders.”
Marcel Kay
Public Relations Manager (EMEA)

SecureData

“I was introduced to Babel through a recommendation and they have not disappointed. The team has delivered exactly what we needed through being proactive and reactive, helping to grow our brand within the defined target media. Content is always well-written and we’re confident that when we call upon the team for their expert opinion and advice, it’s sound, considered and impactful.”
Jessica Hayward
Head of Marketing

SANS Institute

“From the very start, the Babel team has demonstrated a genuine interest in our business, the sector in which we operate and a commitment to driving the right results. The team is always willing to listen to feedback, to provide input and adapt our PR strategy according to our current business needs. They’re a great team to collaborate with – always looking for the next opportunity, positive and fun to work with!”
Sarah Leatherbarrow
PR Director

Cobham Wireless

The team has a clear understanding of our business and their knowledge and experience of the mobile space is second to none.
Samantha Dilley
Marketing Communications Manager, Cobham Wireless

Forbes

The Babel team are smart, diligent and savvy PR professionals. When pitching, they consider not only their client but the media source.
David Vinjamuri
Contributor, Forbes

BICS

Babel combines an in-depth knowledge of the telecoms industry with top-quality content, creative ideas and excellent media relationships, making them brilliant to work with
Alexandru Filip
Corporate Communications Manager, BICS

Effective Space

The campaign has already exceeded our expectations with strong interest from major international business media that, in turn, is driving interest in Effective Space.
Daniel Campbell
Managing Director

Who have we worked with?

Wide-ranging experience across the international fintech sector
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