The Babel Blog

According to Babel’s latest B2B Tech Comms Barometer, the single most influential channel for B2B tech buyers is analyst industry reports, with 58 per cent of IT decision-makers relying on them for influencing and making purchasing decisions. As I’ve previously referred to them, analysts are the original influencers.  However, understanding analysts’ role within their specific industries, and […]

With less than two months to go until Connected Britain, the marquee event for Britain’s digital infrastructure players, the past week seems to have set the stage for the show, with a flurry of news regarding government investment and independent reports on the prospects for the broadband industry.  The government has proposed a £160 million investment into a […]

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