Stress Awareness Month: How Comms Leaders Can Reduce Team Burnout
Back when I was an anxious Account Exec at a PR agency, we used to hear the expression “It’s PR, not ER” – a phrase we clung to as we tried to soothe our thudding heart
MWC25: “You can call me Al”
I’ve been to a few MWC’s now. I was even at that weird one in 2021 and not many of you can say that. I like to think I have a good sense of what’s happening in the telecoms i
MWC 2025: The PR and marketing playbook for February (and beyond)
Five weeks from today, MWC will be behind us — we’ll have sore feet, tired eyes and a lingering tapas addiction (the price we pay for our sins). But with any luck, we’ll ha
Kickstart Your 2025 MWC Strategy: Essential PR and Marketing Tips for January
As 2025 begins, Mobile World Congress (MWC) looms large on the horizon, offering a stage to showcase your innovations, engage with key decision-makers, and make industry waves. B
Preparing for MWC 2025? Start now
Looking out of the window as I write this, it is very clear that Summer is over. As the last of my sun-baked freckles fade and the long nights draw in, the sounds of the festive se
Connected Britain 2024: tackling the transition from copper to fibre networks
Telecoms event season is back in full swing after a summer break, and it kicked off with a bang at Connected Britain. This event has cemented its place as a key fixture in the tel
PR and Marketing for Telecoms during periods of uncertainty
Our Associate Director, Declan Bradshaw, walks us through choosing which markets to run a PR campaign, exploring the pros and cons for US businesses.
Navigating the MWC 2024 Maze
Seven members of team Babel entered Barcelona’s enormous Fira for Mobile World Congress this year. 2024’s edition of MWC was my sixth, putting me right in the middle of that
Mobile World Congress Influencer Relations 2024 – Q&A
With just under 3 weeks to go until MWC, your MWC communications activities will be well underway and it should just be the case of finessing your messaging, securing those last-mi
Now is the time for Satellite Internet companies to put their PR plans into orbit
Over the past year, the development of non-terrestrial networks (NTNs) – also referred to as ‘satellite internet networks’ or ‘satcomms’ – has been one of the h