Global vs. Hub-and-Spoke PR: What’s Right for Your Brand and Market Needs?
Looking to expand into new markets? Looking for an agency partner to support your endeavours? You might find yourself having to make the choice between selecting a global agency or
Stress Awareness Month: How Comms Leaders Can Reduce Team Burnout
Back when I was an anxious Account Exec at a PR agency, we used to hear the expression “It’s PR, not ER” – a phrase we clung to as we tried to soothe our thudding heart
MWC25: “You can call me Al”
I’ve been to a few MWC’s now. I was even at that weird one in 2021 and not many of you can say that. I like to think I have a good sense of what’s happening in the telecoms i
MWC 2025: The PR and marketing playbook for February (and beyond)
Five weeks from today, MWC will be behind us — we’ll have sore feet, tired eyes and a lingering tapas addiction (the price we pay for our sins). But with any luck, we’ll ha
PR, Marketing and Communications Predictions 2025
Prediction season is nearly over. Our team has been busy securing coverage and creating content for our clients on the key trends and predictions in their respective industries ove
Kickstart Your 2025 MWC Strategy: Essential PR and Marketing Tips for January
As 2025 begins, Mobile World Congress (MWC) looms large on the horizon, offering a stage to showcase your innovations, engage with key decision-makers, and make industry waves. B
Open Banking Expo: a Vision for a Smart Data Economy
Open Banking Expo 2024 was a hub of innovation and collaboration. As I wandered through the hall, it was clear that the financial industry is undergoing a profound transformation.
Preparing for MWC 2025? Start now
Looking out of the window as I write this, it is very clear that Summer is over. As the last of my sun-baked freckles fade and the long nights draw in, the sounds of the festive se
Connected Britain 2024: tackling the transition from copper to fibre networks
Telecoms event season is back in full swing after a summer break, and it kicked off with a bang at Connected Britain. This event has cemented its place as a key fixture in the tel
Up next: International Cyber Expo 2024
The International Cyber Expo (ICE) is returning next week, and it’s set to be the coolest edition yet. The Babel team is excited to step into what is becoming one of London