“Don’t believe the hype!” – in the case of AI, we should start to
This week some of the Babel team have headed to the Mobile World Conference (MWC), supporting clients and securing media briefings at the huge telco event in Barcelona. It’s no s
Mobile World Congress: The survival guide
By this time next week, most in the industry will be returning from Barcelona, plasters on feet, business cards in pockets, and well deserving of a weekend. In the meantime though,
Mobile World Congress Influencer Relations 2024 – Q&A
With just under 3 weeks to go until MWC, your MWC communications activities will be well underway and it should just be the case of finessing your messaging, securing those last-mi