Brand Positioning in the Era of Gen-AI
Avoiding becoming part of the AI-Snoozefest It seems to be every other week someone is writing an article on AI. It is the focus of the majority of conversations. I don’t think t
How to hijack the news
How do you hijack the news exactly? News hijacking is the bread and butter of many B2B tech PR campaigns. That’s true for cybersecurity, telecommunications, fintech, enterprise t