Managing reputation through a crisis: the legal route
Issues and crisis management can be an incredibly rewarding pursuit. There is a lot riding on the outcome of your work and the counsel you provide. It often gets the adrenaline pum
Why it’s time to scrap FUD as the default narrative in cybersecurity
Fear, uncertainty and doubt. For some, the idea of using FUD (as it’s affectionately known) as a communications tactic to capture attention may send shivers down the spine. Unfor
BICS and Avnet Silica Accelerate Global IoT Deployment
Companies combine largest cellular connectivity with hardware expertise to facilitate quick deployment of connected devices around the world Brussels – Belgium, 30th June 2020
Lockdown Learnings: What the pandemic has taught us about work, life, and everything in between
The pandemic has had an unprecedented impact on our personal and professional lives, and will do for a long time to come. Over the last few months, we’ve adapted to working from
How to host a virtual event: advice from a PA journalist
Mobile World Congress was the first major tech sector event to be cancelled due to COVID-19 back in February. At the time, many businesses wondered how they’d manage to go ahead
Women in leadership: a six-point plan for professional development in PR
Seventy-eight per cent of CEOs in the top 30 PR agencies are men, despite the fact that women represent two thirds of the global PR industry. What’s holding women back from l
Media relations during lockdown: thoughts and tips
Here are my observations on how the PR industry has changed and the challenges this has presented from a day-to-day media relations perspective
SETTING THE TONE: HOW TO NAVIGATE A CRISIS AND BE SPOT-ON AND ON-BRAND WITH YOUR MESSAGING
The world is a confusing place at the best of times, before you throw in a global pandemic. People are scared. They want clarity. They want to be spoken to like a human. Even if yo
Widen Launches Product Information Management (PIM) Solution
Combined with digital asset management (DAM), PIM centralises product data, keeps information accurate, and speeds up product launches across multiple channels MADISON, Wisc. – M
Why you need a PR tool stack
There are few barriers to entry in public relations. Technically, there’s nothing to stop anyone with a phone and email account practising PR. While that is the case, most profes