Babel expands senior management team with new appointments
Appointments of Jenny Mowat as UK Managing Director, Matt Humphries as International Director and Joanna Timmermann as Head of Creative, Content and Integration
London, UK – 25 July 2019 – Today, Babel, an integrated communications agency for the digital economy, announced a series of senior appointments designed to position the company for growth in UK and international markets.
Jenny Mowat has taken over the UK Managing Director role from Matt Humphries who, as International Director is now focussing on expanding Babel’s international business and affiliate agency relationships. Joanna Timmermann, as Head of Creative, Content and Integration, has been tasked with enhancing and expanding the company’s service offering with a particular concentration on digital services and content design and development.
Drawing on her experience as Practice Director at Brands2Life, where she ran global and UK campaigns for Dell EMC, Darktrace, Verint and Premier Inn, Mowat is responsible for expanding Babel’s UK B2B client base across the technology, media and telecoms sectors.
Humphries, who has been a key member of the Babel team since 2008 is working to expand Babel’s global footprint, increasing its network of like-minded agencies and service providers to support the non-UK requirements of existing clients and to identify new business opportunities for the company in international markets.
To further bolster the senior team, Babel has also brought in creative and integrated campaign specialist Joanna Timmermann. Previously Associate Director Brand Marketing & Technology at Ogilvy, Timmerman is working alongside Mowat and Humphries to bolster Babel’s integrated, social and content campaign offering, as well as focusing on promoting the agency in key regions including the US and EMEA.
Babel has consistently grown year-on-year, reporting a 12% growth in revenue for 2018. The agency focuses on B2B markets and has developed strong expertise in core enterprise technologies, as well as innovative next-generation products, solutions and services. Babel serves companies across the entire digital ecosystem, from start-ups to challenger brands and household names.
Ian Hood, CEO and Co-Founder of Babel said: “We are thrilled to be welcoming Jenny and Joanna on board at Babel as part of our senior management team. With Matt, Babel’s longest standing employee, now directing our international arm, Jenny focused on our UK client-base, and Joanna diversifying our offerings to clients, we have strengthened our team considerably. Eight new client wins in the few weeks since the new structure has been in place, are a very encouraging indication that we have the right formula for growth.”