Babel branded notebook with a post it note saying diversity

Babel PR supporting the next generation of PR Talent with Big City Bright Future Partnership

London, UK, 16 April 2024 – Converged PR and marketing agency, Babel PR, has today announced its partnership with Big City Bright Future. Heavily invested in nurturing the next generation of PR talent, Babel hopes that this first PR agency partnership for the scheme will encourage young people from underrepresented groups to consider a career in PR.  

Big City Bright Future is a three-week, paid internship offered to students from across England and Scotland, in partnership with national education charity, IntoUniversity,  local learning centres in 41 disadvantaged neighbourhoods. Beginning in 2015, the scheme provides young people with an opportunity to experience working life in many industries, including PR. The initiative removes the barriers to young people achieving their full potential, allowing them to explore a career path they may not have formerly considered. 

Jenny Mowat, Managing Director at Babel PR, said: “Already on the path to DEI accreditation, we have explored several initiatives on our journey to creating a more inclusive industry. From our work with the 10,000 Interns Foundation scheme to a training session with the Taylor Bennett Foundation, and the launch of an employee-led DEI committee, this new partnership with Big City Bright Future is just one of the steps we are taking to demonstrate our commitment to creating a better working world for everyone – not to mention securing necessary diversity within the generation of PR talent.

“Everything about the scheme aligns with Babel’s values of quality, collaboration and compassion. Each student is carefully coached and mentored at the start of the process, which culminates in a three-week internship programme, including fair remuneration for their work – which we feel is vital. We’re looking forward to welcoming our interns this summer and learning from them, as much as they will learn from us.”

Stacy Stapes, Babel’s People, Culture and Training Manager, also shared her thoughts on the programme: “We live and work in a three-dimensional world – where representation across every characteristic is necessary in order to deliver not only the best results for our clients but the best working landscape we can provide for our people. We’re excited for this opportunity to nurture a new generation of PR talent and thrilled to be working alongside Big City Bright Future.”

About Babel

Headquartered in London and with affiliates across the globe, Babel is a technology PR and integrated communications agency. Babel works with established global brands, market challengers and emerging disruptors. Clients rave about our ability to understand their business, bring strategic insights and deliver amazing results that transform their companies and personal reputations. They come to us because they know they will gain access to some of the smartest communications strategists and implementers in the business. It’s why our clients consistently rank us highly in terms of overall agency satisfaction, why staff give us high job satisfaction scores, and why journalists, analysts and other influencers are happy to speak to us. For more information, visit: www.babelpr.com   

About Big City Bright Futures

Big City Bright Future gives IntoUniversity students in their final year of schooling or on a gap year the opportunity to undertake a three-week paid internship with firms in various industries; such as financial services, investment banking, law, and marketing. IntoUniversity is an organisation which supports the aspirations of young people from underrepresented backgrounds through local learning centres. Big City Bright Future enables students from such backgrounds the opportunity to stand out from the crowd and streamline their future aspirations.

For more information, visit: www.bcbf.intouniversity.org

 

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