How not to Tweet: the curious PR crisis of Elon Musk and the cave diver
The summer of 2018 will be remembered for many reasons in the UK. Most people will recall the heat and the heady, emotional days of England’s World Cup campaign. But, simultaneou
BTS: K-Pop’s lesson on perfecting PR campaigns
Multiple Guinness World Records. A number of world firsts. One of Time Magazine’s ‘25 Most Influential People on the Planet’ for two consecutive years. A record for the highe
Tackling the cyber security problem
You hear it on the news almost daily: a well-known company has been breached, often on a catastrophic scale. Cyber security has become one of the most urgent issues facing modern b
60 Seconds with Babel PR’s Ian Hood
Last week, Babel’s CEO and co-founder, Ian, spoke to Cision Gorkana about his years of experience in the PR industry, the rise of alternative media, and the importance of cre
FAKEBOOK: HOW VIDEO MANIPULATION TECH COULD REVIVE FAKE NEWS
“YOU ARE FAKE NEWS!” “Zero credibility, it’s all fake news.” “The news is fake because so much of the news is fake”. Sound familiar? These are the words of the infamo
In an age of revolution in digital communications, how would you define ‘Public Relations’?
We’re pleased to announce that Babel’s Sophie has been shortlisted for the PRCA’s Reginald Watts Prize for Insight. The competition challenged young PR profession
No internet? What can you do?
Did you know that a staggering 44 billion gigabytes of internet traffic was created in 2016? However, if you think that’s a lot then you’d best sit down! Because by 2025, globa
A degree of public relations: choosing your University course
It is September and the start of a new academic year. For those who finished their A-levels, there were some fairly sizeable decisions to make. University? Gap year? Career path? A
Schmoozing in PR, and why it is good for PR professionals
When I told people that I was going into PR, aside from their complete and utter lack of knowledge as to what PR is and what exactly PR agencies do (which even now remains a debate
BA, Amex and a lesson in crisis comms
Listening to LBC last Saturday, I heard host Maajid Nawaz discussing the week’s biggest tech story: BA’s data breach. But unlike other outlets, which focused on the scale of th