CES 2015: On the cusp of the IoT
We need cooperation, not competition, to get this year’s show stopper off the ground. Samsung CEO BK Yoon recently stole headlines at the Consumer Electronics Show (CES) when ann
Are we perpetuating a ‘name and shame’ culture?
As the old adage goes, s**t happens. Sometimes when we buy items and services in-store or online, things go wrong. Gadgets can break, manufacturing faults – although few and far
Kickstart your PR
It would be naïve of me to infer that someone reading the blog of a technology PR agency won’t have heard of Kickstarter, so – taking it as read that you all know exactly what
Babel PR’s graduate scheme is open – apply now!
Applications are now open for this year’s Babel PR graduate scheme. To hack it in PR you’ll need many strings to your bow, it is fast-paced and requires you to have a wide skil
Just over one week to go: Meet the MWC influencers
Mobile World Congress (MWC) is the industry’s annual showcase, but how do you make the most of it? With up to 2,000 companies all clamouring for attention, it can be difficult to
Meet the MWC influencers
Mobile World Congress is the industry’s flagship event, so how do you make a splash at one of the world busiest trade shows, stand out from a crowd of over 1,900 companies and de
Crisis communications – what to do when things go wrong
Babel PR is often called upon to advise a range of companies that are experiencing a crisis of some sort. Over the years we’ve dealt with many – from errant CEOs saying or doin
ad:tech reaches New York
The annual ad:tech conferences have been in full force the past few months around the world. Hot off the heels from ad:tech London, this week the conference is moving back across t
In defence of Twitter
One of the things I have learnt over the past three months is that Twitter is one of the most essential and versatile tools in the PR arsenal. However, Twitter users receive an inc
My iPhone is aBrick
It took me some time to be tempted across to the Apple stable and succumb to the joys of iPhone ownership. I always appreciated the way the company kept the end user in mind with s