Enough of virtual communications, let’s get back to real life!
An urgency to return to real life If there was one lesson that we all learnt during the Covid-19 lockdowns, it was that being in each other’s company is unrivalled by virtual com
Retail media buy-in: how brands can sell their story and convert conversation to coverage – industry insight from Retail Week
At the end of 2020, Babel held a webinar examining how retailers can maximise share of voice, and how comms and marketing teams can make the most of what is traditionally the busie
Winning friends and influencing people at MWC Barcelona
The BBC, Reuters, Capacity and Ovum share their thoughts at Babel’s panel event MWC Barcelona has become a key fixture in the telecoms industry, drawing over 100,000 attendees ea
A degree of public relations: choosing your University course
It is September and the start of a new academic year. For those who finished their A-levels, there were some fairly sizeable decisions to make. University? Gap year? Career path? A
The value of video
Hi, I’m Troy McClure. You may remember me from such Babel blogs as ‘Krusty the Clown’s greatest PR missteps’… Okay, so that’s not a real Babel blog, but chances a
Keeping the Modern Festival Goer Connected
Last year I wrote a blog around mobile connectivity at Glastonbury and described it as being ‘pretty good’, but how easy is it to stay connected at other events? As we race thr
How can charities use tech to help those in need?
The bad and the ugly side of tech seems to hit the news most days, so it’s rare that we see the good that tech is doing. As a regular volunteer, I have a particularly close conne
Amazonian Sport: Internet giant steps into the arena of football streaming
Amazon has finally taken the long-anticipated step into the world of live football streaming in the UK and bought the rights to show 20 Premier League matches from 2019 for three y
Let’s make every week a Mental Health Awareness week
I’m putting pen to virtual paper this week, to again discuss a topic that is close to my heart: mental health. This week is Mental Health Awareness Week, with the focus this year