Building the future with Babel
Happy National Apprenticeship Week! This year, the chosen theme is ‘building the future’. This revolves around the benefits that apprenticeships can have on individuals, busine
What emerging trends will impact PR in 2022? Industry insiders share their thoughts for PRCA event
At the end of last year, several of the Babel team shared their predictions for PR and communications in 2022. Shunning social media, using PR to support recruitment strategies, an
Media sponsorship: getting strategic with your media buying
Media sponsorship continues to be an important facet of many of our clients’ integrated media strategies. Done right, it’s not only a channel for message amplification and incr
PR and communications predictions 2022
Will brands shun or stick with social media in 2022? How will businesses leverage PR to engage existing and prospective employees? And, in light of the recent covid announcement, w
Will Coronavirus disrupt silly season in 2020?
Will Coronavirus disrupt silly season in 2020? For all the talk of the ‘new normal’ in 2020, one area that seems to have been overlooked is the media’s so-called ‘silly sea
BTS: K-Pop’s lesson on perfecting PR campaigns
Multiple Guinness World Records. A number of world firsts. One of Time Magazine’s ‘25 Most Influential People on the Planet’ for two consecutive years. A record for the highe