Why ‘it’s PR, not ER’ has never rung truer
For many in PR, on the rare occasion something happens that feels truly catastrophic, your line manager will usually sidle up to you and tell you how they did much worse once to a
Telco’s 2021 vision: The impact of covid-19 on marketing and media relations – from the journalists that matter
Over the past 18 months, the mix of covid-19, global lockdowns and the rapid switch to digital everything/everywhere/any time, has forced businesses to adopt different approaches t
Spotlight Q&A with Nicole Perlroth, cybersecurity reporter at The New York Times
Back in March, we held a live-streamed panel event focussing on how the pandemic has impacted the business cybersecurity threat landscape. On the panel was Nicole Perlroth, cyberse
The pros and cons of open source for ecommerce
In 2003, the SARS outbreak saw a surge in people afraid to go outside and so start to shop online. Skip forward to the Covid-19 pandemic in 2020 and we saw the stockpiling of essen
Impartiality in 2021: How the news is fighting hard to rebuild trust in media
Originally written by Ashwinder Bedi in the aftermath of ‘Stop the Steal’ US Capitol Riots… It’s been four years since the historic day the truth was most famously cont
Making your voice heard in the aftermath of a cyber attack
If you work in b2b tech PR you are likely to recognise the scenario. Another big brand has hit the headlines, becoming the latest company to be hacked. Sensitive customer data has
Collaboration, communication, and consideration: How to navigate the world of hybrid work
In the weeks following the unveiling of the UK government’s roadmap out of lockdown, businesses throughout the country have been contemplating what a return to the office will lo
A year of covid-19: the impact on cybersecurity
Earlier this month, Babel hosted a live-streamed event which looked at how cybersecurity has been impacted by COVID-19. Today, we’re launching a whitepaper which delves into some
Secrets to running a successful remote-working PR agency: top tips from the Babel team
This week, the UK got a plan (of sorts) to help lead us out of lockdown. Some of us might be filtering back to offices soon, but most businesses will continue to operate with remot
#BabelTalks series: A year of COVID-19 – the impact on cybersecurity and media engagement
A lot can happen in a year. On 11th March one year ago, the World Health Organization briefed the world’s media and declared COVID-19 a pandemic. In the 12 months since, we’ve