Media planning ahead of MWC Barcelona 2020: creating a PR runway that works
With 2019 soon drawing to a close and one of the most significant events in the telecoms calendar fast approaching – we sat down with Paul Campbell for a Q&A on the best medi
Part 2: How do you grab the media’s attention at MWC? Find out from the influencers that matter
Come and join us at Babel’s panel discussion on November 28th, at the h Club in Covent Garden On Thursday, Babel is hosting a breakfast panel discussion aimed at driving best-pra
Part 1: How do you grab the media’s attention at MWC? Find out from the influencers that matter
Come and join us at Babel’s panel discussion on November 28th, at the H Club in Covent Garden Mobile World Congress (MWC) is the largest mobile event globally, bringing the most
MWC Barcelona 2020: Stay ahead of the pack
Meet the mobile influencers at Babel event in November Winter is coming! Now, while that phrase may signify bad omens for Game of Thrones fans, for technology communicators it’
MWC PR and the massive marketing opportunity
As we return to ‘normality’, after an extremely busy and successful MWC, I’ve been reflecting on the new technologies I saw, some exciting some not, as I walked round the hal
MWC19 Barcelona: A safety-first approach to 5G
MWC is over for another year, and those of the Babel team who were out in Barcelona (me included!) have now returned to our London office. We celebrated another successful year at
MWC19 Barcelona: smartphones return to the fold
We’ve all heard about Apple’s declining smartphone sales, and a plateauing of handset sales in general. Most people now have one, and a pretty good one at that, so the extra be
Quickfire MWC questions – Katie, and making a success of MWC
In the run-up to what is arguably one of the biggest tech trade shows on earth, MWC, we’ve set Alan Partridge (Ben Cole) on our telecoms sector wizards. With razor-sharp wit and
Quickfire MWC questions – Declan and the Biggest Trade Show…in the world!
In the run up to the biggest telecoms trade show in the world, MWC, we let roving reporter (and Alan Partridge aspirant) Ben sit down with our telecoms sector wizards. He’s gauge
Vocal training at MWC – something to shout about!
In less than a month the telecoms world will descend on Fira de Barcelona for Mobile World Congress. The industry’s largest tradeshow will play host to around 100,000 attendees,