The value of video
Hi, I’m Troy McClure. You may remember me from such Babel blogs as ‘Krusty the Clown’s greatest PR missteps’… Okay, so that’s not a real Babel blog, but chances a
Can mankind live forever?
“Clearly, it is possible, through technology, to make death optional”. These are the words of Martine Rothblatt, founder of biotech firm United Therapeutics. This opinion is ec
IBC 2018: what can we expect from this year’s show?
Amsterdam may be famous for its beautiful canals, charming architecture and so-called coffee shops. However next month, the city will once again become home to one of the world’s
How can charities use tech to help those in need?
The bad and the ugly side of tech seems to hit the news most days, so it’s rare that we see the good that tech is doing. As a regular volunteer, I have a particularly close conne
Mobile World Congress Americas: who’s got the cutting edge?
In June 2016, CTIA partnered with the GSMA with the objective of bringing more diversity to the US’s largest telecoms trade show. And so, ‘GSMA Mobile World Congress Americas
Why we need events like Black Hat more than ever
Security is coming to Sin City this week, as the 21st annual Black Hat conference kicks off on Saturday 4th August. Record numbers of security professionals, researchers, leaders i
Agritech: growing innovation
Writing about technological advances in the agriculture industry and precision farming is a guilty – and not-so-secret – pleasure of mine. Coming from farming heritage, I am al
Allez allez allez! Why the Tour needs to really aller in a new direction
Another year, another Tour. Sadly this year’s is mired in controversy once again, with Team Sky exonerating Chris Froome from his alleged salbutamol shenanigans and the Union Cyc
Death of the high street? How retail PR and social strategy can increase visitors
In the UK, it may seem like we’re spoilt when it comes to shopping. Many towns still have beautiful cobbled streets with boutique shops, there are out-of-town superstores serving
Serving up a team of tech PR champions – part 2
In part one of our Wimbledon blog, in honour of the most prestigious tennis tournament in the world, we looked at our male Babelites and compared them to some of the best players o