When it comes to comms, what really helps tech companies get noticed and invited to the pitch parade?
These were the questions we mulled over in-depth as a team late last year. Truly understanding exactly what role PR and marketing communications plays in ensuring that B2B technolo
Amdocs Research Reveals Strong Consumer Demand for Digital Engagement with Communications Service Providers, But Finds Only 13% of Interactions are Purely Digital
Global survey of 10,000 consumers finds demand for self-service channels is twice as high as current usage; also reveals a significant gap between providers’ reported rates of di
Jumping into January – January’s client coverage highlights
I have to admit, it’s hard to believe that 2022 is already over – I’m still in that start-of-the-year phase of writing the date wrong on the first attempt… Re
Tech Layoffs, Outages and the Great AI Race – the January Tech Digest
Infamous for its general blue mood and financial challenges, January can be tricky for many of us. Sadly, the tech industry has also found itself struggling at the start of 20
Developing my PR ‘skills for life’ with Babel
Happy National Apprentice Week! This year, the theme is centred around ‘skills for life’ which reflects on how apprenticeships provide individuals with the opportunity to devel
AI Evolution In All Of Its Sizes
Artificial intelligence, or AI, is a term that gets thrown around a lot, but what actually is it? Strictly speaking, AI is the simulation of human intelligence functions by machine