Top PR media pitching tips
Pitching story ideas, product announcements and press releases to trade and national journalists is one of the most fundamental aspects of a job in PR. However, with fewer journali
What do telco media want? Babel spoke to TelecomTV’s Ray Le Maistre to find out…
At Babel, we work closely with clients across the technology and telecoms sector. But we also work very closely with our friends and allies in the media. This week, we thought weâ€
What’s up with WhatsApp: the messaging app meltdown
In recent years a growing number of people have been turning their backs on Facebook. Whether due to an alleged lack of action on hate speech or over privacy concerns, over the pas
2021 tech industry predictions: part II
What will be going on in the world of tech this year? A number of the Babel team shared their technology industry 2021 predictions last week, with the rest of the gang revealing th
2021 tech industry predictions
What’s 2021 got in store for the technology industry? Can we expect to see flying taxis swooping through our skies and robots roaming our streets? Or will it be another year of Z
Jumping on the news: Babel highlights from 2020
I still get a buzz from coverage; I think that’s pretty important at any level in this job. And with its fast pace and instant impact, issues jump responses are a smart way to ge
Babel Insights: Keith Dyer, Editor, The Mobile Network
Babel’s Dan Parris, recently caught up with Keith to discuss the media landscape and how it has changed this year, as well as what trends he anticipates seeing for the telco
Whitepaper launch: Navigating the nightmare before Christmas: How retailers can maximise share of voice and mind
Black Friday has been and gone, non-essential retailers have thrown open their doors (for a limited time only?), and the Christmas countdown has begun. And yet – both Debenhams a
How to set up and promote the perfect virtual event or webinar
In recent months, we have hosted several successful virtual events and we want to share some of the insight that we have learned. There are, of course, alternative ways of hosting
Ciena selects Babel to spearhead its US trade media and business press programmes
Leading global networking systems, services and software provider, Ciena, has selected Babel to drive its US trade and international business press programmes, becoming the company