Jumping into January – January’s client coverage highlights
I have to admit, it’s hard to believe that 2022 is already over – I’m still in that start-of-the-year phase of writing the date wrong on the first attempt… Re
Tech Layoffs, Outages and the Great AI Race – the January Tech Digest
Infamous for its general blue mood and financial challenges, January can be tricky for many of us. Sadly, the tech industry has also found itself struggling at the start of 20
MWC – Analysts, Journalists and (frantic) Activity
As a specialist technology PR agency with a long history representing companies at Mobile World Congress, the telecoms industry’s annual shindig in Barcelona, we are always being
MWC 2023 in numbers
MWC is fast approaching, with 1,600+ companies registered to attend this year. Check out this infographic from Babel’s dedicated telecoms PR team, that illustrates some key e
Why the ‘trust factor’ in B2B buying will gain momentum in 2023
It is less than a month since San-Francisco firm OpenAI announced the launch of chatbot ‘ChatGPT’. Heralded by the firm as “the latest step in OpenAI’s iterative depl
Technology sector predictions 2023
Following on from our PR sector predictions for next year, it’s time to look ahead to our other great passion – the world of technology. We asked our industry experts t
PR and communications predictions 2022
As the year comes to a close, many of our clients will be in the media predicting what’s to come next year for their industry. So we’ve once again put the challenge to our team
The Top News in Tech – The November digest
With the unanimous agreement that 2023 could be the year for a global recession, the tech industry has reacted accordingly. News of hiring freezes, restructuring, and redundancies
Generating coverage at Mobile World Congress – webinar debrief
Now that the dust has settled on Babel’s most recent webinar: ‘How to generate coverage at MWC’, it feels like a good time to revisit the session and discuss what we learned.
Uniting women and continuing to close the gender gap in tech
We recently hosted the inaugural Babel Women in Tech event for journalists and analysts. As I looked around the room, what stood out to me was the clear passion and love for an eve