I don’t buy it…
…and apparently neither do Marks & Spencer, Vodafone, Sky, HSBC, Lloyds, Royal Bank of Scotland, McDonald’s, L’Oréal, Audi, Sainsbury’s, Argos, the BBC and the British
MWC: That’s a wrap
It was a gloriously sunny morning on the final day of Mobile World Congress 2017. Whilst many will be glad to return home after a busy week at the Fira, I’m sure we’ll all miss
Behind the numbers at MWC
[vc_row][vc_column][vc_column_text]Running exhibitions is always about the numbers and every year we hear those numbers from the GSMA as they relate to Mobile World Congress. MWC 2
An Apple a Day at MWC 2017
STORY UPDATE 1 (10.00 20th October) – Since writing this story we have received communication directly from Apple’s PR office to deny they have an “official prese
Standing out in the media of things
Creating relevance in your IoT story We’ve just published our latest research that provides communications insight for companies seeking to make a name for themselv
Off to IBC
It’s that time of year again when the great and good (as well as a whole host of hangers on) in the world of content creation, management and delivery head to Amsterdam to experi
Preparing for Mobile World Congress (MWC) – what does Google Trends tell us?
Every January from about the second week, after we’ve all recovered from the Christmas and New Year festivities, the team at Babel receive a certain type of call from compani
The ‘No Sh*t Sherlock’ Barcelona Principles 2.0
I’m probably going to upset a number of my colleagues in the industry but that never bothered me before so I’m going to say it anyway. Why the bloody hell are so many seemingly
A touch of gloating
[Gloat mode on] Here at Babel we probably don’t sing our own praises enough and that’s probably because we see our job as singing the praises of our clients. This time
Google, you doth protesteth too much!
I’ve just returned from TV Connect where Babel was representing its broadcast and media clients once again. Like all of these events it’s a strange mixture of doing new busines