The top news in tech: the September digest
As journalists returned from their summer holidays, the September headlines were dominated by supply-chain predicaments and semi-conductor shortages, alongside the much-anticipated
Telco’s 2021 vision: The impact of covid-19 on marketing and media relations – from the journalists that matter
Over the past 18 months, the mix of covid-19, global lockdowns and the rapid switch to digital everything/everywhere/any time, has forced businesses to adopt different approaches t
Activity in August – coverage highlights
Despite August typically being a ‘quieter’ month in the PR world, this year it was awash with activity for the Babel team. From welcoming new clients to issuing expert
Making a PR research project work for you
Media pitches always need a news hook, and vendor-led research is becoming an increasingly common tool to reel journalists in. Whether it’s within cybersecurity or telecommunicat
The top news in tech: the August digest
This month, I’m pleased to launch a new Babel blog series looking at the top tech news stories, and wrapping up four weeks of content that caught my eye. As PR professionals, it
Risky business: the increasingly complex reputation landscape
Reputation has always been a tricky business to be in. Maintaining and managing relationships between individuals and organisations and their stakeholders has been around far longe
What MWC Barcelona has taught us about the future of trade shows
Yes, it was four months late and it was a scaled down and a hybrid event, but MWC actually happened in June; a huge triumph for the GSMA and a big positive for the telecoms and eve
Making the most of an English summer with July’s coverage highlights
As COVID restrictions begin to lift, the Babel team has undoubtedly enjoyed getting back to a somewhat ‘normal’ working life. With journalist lunches now resuming and the Babel
WHITEPAPER LAUNCH: How greentech firms can grow their brand in the year of COP26
As host of COP26, “the world is looking to Britain to deliver,” said Labour leader Keir Starmer earlier this month. “We cannot afford to miss this moment.” The UK has been
Ships, greenhouse gas emissions and… software enhanced sails?
Sailing meets software development to tackle climate change: Babel looks at the ways in which cargo ships are reverting back to using sails to tackle spiralling greenhouse gas emis