Why it’s time to scrap FUD as the default narrative in cybersecurity
Fear, uncertainty and doubt. For some, the idea of using FUD (as it’s affectionately known) as a communications tactic to capture attention may send shivers down the spine. Unfor
Lockdown Learnings: What the pandemic has taught us about work, life, and everything in between
The pandemic has had an unprecedented impact on our personal and professional lives, and will do for a long time to come. Over the last few months, we’ve adapted to working from
Why investment in security is now more important than ever
Since the Prime Minister announced that the UK would be entering lockdown on 23rd March, businesses across the country have been scrambling to come to terms with the new reality. F
Virtual events are here to stay: key takeaways from Babel’s panel featuring the BBC, PA Media and All Day DevOps
As a result of the pandemic there has been a significant increase in the number of virtual events – and specifically virtual conferences, press conferences, and virtual roundtabl
How to host a virtual event: advice from a PA journalist
Mobile World Congress was the first major tech sector event to be cancelled due to COVID-19 back in February. At the time, many businesses wondered how they’d manage to go ahead
Women in leadership: a six-point plan for professional development in PR
Seventy-eight per cent of CEOs in the top 30 PR agencies are men, despite the fact that women represent two thirds of the global PR industry. What’s holding women back from l
Leadership in PR: a day in the life of an MD
This week, Babel Consultant Jessie sat down (virtually) with Jenny Mowat, to find out more about leadership in PR, and the day to day life of an MD. What does a typical day look li
Babel’s virtual event: beyond the webinar
For businesses, events are a crucial means of engaging with customers and prospects – and the media. In the UK, the events industry is worth around £42.3 billion, with around 1.
Media relations during lockdown: thoughts and tips
Here are my observations on how the PR industry has changed and the challenges this has presented from a day-to-day media relations perspective
Planning your communications strategy for H2
Many businesses are now in the position of planning for the second half of what has been one of the most unpredictable and disruptive years in memory. However, some businesses will