Communicating impact in tech: why your messages must map against resilience
Business resilience (BR), according to McKinsey, ranks as one of the highest priorities for CEOs in 2023. Grappling with the manifold challenges presented by the current business c
March’s Media Mentions – March’s client coverage highlights
March was another busy month for everyone at Babel – and with Fintech webinars and award shortlists for PR Moment’s Technology Agency of the Year, it was definitely a m
Pressing pause on AI, Silicon Valley Chaos and Clop on the rise – The March Tech Digest
It’s a new month and we are back with the top stories in tech. As we transition into warmer weather – which is not always assured in the UK – let’s look back on Mar
Analysts: the original influencer
The relationship between public relations professionals and the media is a well-trodden path – the end goal being to boost brand awareness and build reputation. When it comes to
Futuristic February: from real-time payments to digital transformation, and everything in between!
With the return of Mobile World Congress in Barcelona, February was a very busy month for us at Babel! We had the highest number of Babel clients at MWC on record this year, with t
Now is the time for Satellite Internet companies to put their PR plans into orbit
Over the past year, the development of non-terrestrial networks (NTNs) – also referred to as ‘satellite internet networks’ or ‘satcomms’ – has been one of the h
MWC, cyberattack hot zones and TikTok in trouble – The February Tech Digest
As we near the end of the cold season and the first hints of spring enter the air, it is a good time to reflect back on the last stretch of winter and how it shook up the tech worl
Assessing the tech industry’s efforts to empower women – women in tech webinar debrief
Last week, Babel hosted its inaugural women in technology webinar, focusing on putting the tech industry under a microscope to figure out whether the industry is really doing enoug
Lessons in media relations: becoming a jack of all trades
As you’ll know, Babel runs its very own podcast, usually released once a month, on which we invite guests from all across the communications world to speak with us, be it CMOs fr
When it comes to comms, what really helps tech companies get noticed and invited to the pitch parade?
These were the questions we mulled over in-depth as a team late last year. Truly understanding exactly what role PR and marketing communications plays in ensuring that B2B technolo