Agriculture 4.0 – why the digitalisation of farming is a smart choice
Farming is one of the oldest professions, with prehistoric records indicating it could date back as far as 23,000BC. And, like many other industries today, farming is experiencing
#BabelTalks fintech: Watch the webinar now
On 2nd September, Babel hosted a panel of industry experts and media to discuss the state of trust in the fintech market, and the steps organisations can take to effectively manage
The tale of the angry Aussie minister – what not to do in a media interview
It’s 1993 in Darwin, Australia. ABC television reporter Jeremy Thompson turns up at the offices of Territory Transport and Works Minister Max Ortmann. An appointment has been mad
Why it’s time to scrap FUD as the default narrative in cybersecurity
Fear, uncertainty and doubt. For some, the idea of using FUD (as it’s affectionately known) as a communications tactic to capture attention may send shivers down the spine. Unfor
Why investment in security is now more important than ever
Since the Prime Minister announced that the UK would be entering lockdown on 23rd March, businesses across the country have been scrambling to come to terms with the new reality. F
Virtual events are here to stay: key takeaways from Babel’s panel featuring the BBC, PA Media and All Day DevOps
As a result of the pandemic there has been a significant increase in the number of virtual events – and specifically virtual conferences, press conferences, and virtual roundtabl
Babel’s virtual event: beyond the webinar
For businesses, events are a crucial means of engaging with customers and prospects – and the media. In the UK, the events industry is worth around £42.3 billion, with around 1.
Dear Santa, all we want for Christmas at Babel…is tech!
Last Christmas, not only did I give you my heart, but I also provided you with a list of all the weird and wonderful tech the Babel team is wishing for this Christmas. This year, i
Party conference season: a golden opportunity to reposition brands
As this year’s political party conference season draws to a close, it is a good time to reflect on how each of the major parties were able to capitalise on the rather unique oppo
Uber, brand perception, and a challenging legacy for tech businesses
What do you think of when you think of Uber? Innovator? Disruptor? Killer? Whatever your views of the notorious transportation firm, its impact on business and society are undeniab