Meet ‘RIC’ – the newest player in B2B telecoms PR
The world of telecoms is full of acronyms, abbreviations and jargon. In my four years at Babel I’ve managed to get my head around a decent amount of it, but I’d be lying if I s
What Squid Game does to your network, and why you should care (or not)
Okay, hands up, who had ‘South Korean survival drama where people get murdered for losing at children’s games’ in the most-watched Netflix show sweepstakes? When Netflix firs
Telco’s 2021 vision: The impact of covid-19 on marketing and media relations – from the journalists that matter
Over the past 18 months, the mix of covid-19, global lockdowns and the rapid switch to digital everything/everywhere/any time, has forced businesses to adopt different approaches t
All action in April: coverage highlights
The theme of our March coverage really showed how we can maximise on calendar events like International Women’s Day and Budget announcements. April had fewer of those opportuniti
What do telco media want? Babel spoke to TelecomTV’s Ray Le Maistre to find out…
At Babel, we work closely with clients across the technology and telecoms sector. But we also work very closely with our friends and allies in the media. This week, we thought we
Question marks over MWC Barcelona drive the requirement for a flexible marketing strategy this year
There are two big questions hanging over the heads of telecoms executives as they plan their roadmaps for 2021: ‘Will Mobile World Congress (MWC) Barcelona 2021 will definitely g
Babel Insights: Keith Dyer, Editor, The Mobile Network
Babel’s Dan Parris, recently caught up with Keith to discuss the media landscape and how it has changed this year, as well as what trends he anticipates seeing for the telco
Ciena selects Babel to spearhead its US trade media and business press programmes
Leading global networking systems, services and software provider, Ciena, has selected Babel to drive its US trade and international business press programmes, becoming the company
Brexit – what does it mean for technology, business, and public relations?
The question of what Brexit means for us all is still – 900-odd days after it was voted on – yet to be answered. What we can see is research that suggests the economy w
A degree of public relations: choosing your University course
It is September and the start of a new academic year. For those who finished their A-levels, there were some fairly sizeable decisions to make. University? Gap year? Career path? A