The strength to challenge the status quo, and deliver bold, emotionally resonant B2B PR and marketing campaigns that drive long-term demand.
BACKED BY DEEP SECTOR INTELWe've been immersed in B2B tech for two decades and we're still insatiably curious.
BACKED BY DATA-LED INSIGHTOur proprietary tools and research frameworks uncover the whitespace that unlocks opportunity.
BACKED BY INTEGRATED EXECUTIONGreat marketing and PR support each other. We align every campaign to ensure a full-funnel strategy.
BACKED BY COMMERCIAL RIGOURWith data-driven insights, we measure, analyse, and refine to deliver commercial impact.
Your Unique Market Position.
Your Brave Brand Story.
Awareness. Engagement. Action.
We believe in a collaborative, human-led approach. Our team becomes your partner, invested in your success because we're an employee-owned business. We provide a safe space to be daring, offering a nurturing environment where we can work together to solve any challenge.
Sean Stapleton
Communications & Engagement Manager - MirrorWeb
Monique Lanne-Petit
Director - Télécoms Sans Frontières
David Taylor
Chief Communications and ESG Officer - Paragon
B2B tech knows no borders. Operating in a global marketplace requires specialist support across regions.
The Babel Network is a collective of best-in-breed global partner agencies, each hand-picked by Babel for their deep expertise in B2B tech within their respective markets.
Working with this network, we provide global, integrated campaigns across every continent.
Our hub-and-spoke model delivers a consistent global strategy and brand narrative, localised for each region, while maximising efficiency through a single UK point of contact.
For clients still realising their global ambitions, we can scale our international support to suit, whether that means:
/ Providing global comms from our London-based team
/ Working in collaboration with our clients’ existing global partners
/ Or collaborating with select global freelancers, hand-picked by us
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The Brave Collective is a closed community for in-house B2B marketers who'd rather challenge the status quo than hide behind it. No sales pitches, no jargon, just honest strategic conversation with people who get it.
Quarterly breakfasts. Curated guest speakers. A cabinet of colleagues who'll back your braver ideas.
Our latest research, the Mental Av-AI-lability Index, maps top-ranking B2B technology brands, from three core sectors (Telecoms, Cybersecurity and Enterprise technology), examining the junction of human recall (mental availability) and AI recommendation (algorithmic availability), posing the question, is it more important to be humanly remembered, or machine recommended?
A first-of-its-kind study, designed in collaboration with Sapio Research, and built to reveal who is truly winning the modern buying journey, and more importantly, why.
No guesswork, just the data.
Read the full report to understand the methodology behind the Index, the key findings and find useful, applicable tips for approaching a new future of B2B comms & marketing.
