Assessing the tech industry’s efforts to empower women – women in tech webinar debrief
Last week, Babel hosted its inaugural women in technology webinar, focusing on putting the tech industry under a microscope to figure out whether the industry is really doing enoug
Lessons in media relations: becoming a jack of all trades
As you’ll know, Babel runs its very own podcast, usually released once a month, on which we invite guests from all across the communications world to speak with us, be it CMOs fr
When it comes to comms, what really helps tech companies get noticed and invited to the pitch parade?
These were the questions we mulled over in-depth as a team late last year. Truly understanding exactly what role PR and marketing communications plays in ensuring that B2B technolo
Jumping into January – January’s client coverage highlights
I have to admit, it’s hard to believe that 2022 is already over – I’m still in that start-of-the-year phase of writing the date wrong on the first attempt… Re
Tech Layoffs, Outages and the Great AI Race – the January Tech Digest
Infamous for its general blue mood and financial challenges, January can be tricky for many of us. Sadly, the tech industry has also found itself struggling at the start of 20
MWC – Analysts, Journalists and (frantic) Activity
As a specialist technology PR agency with a long history representing companies at Mobile World Congress, the telecoms industry’s annual shindig in Barcelona, we are always being
MWC 2023 in numbers
MWC is fast approaching, with 1,600+ companies registered to attend this year. Check out this infographic from Babel’s dedicated telecoms PR team, that illustrates some key e
Why the ‘trust factor’ in B2B buying will gain momentum in 2023
It is less than a month since San-Francisco firm OpenAI announced the launch of chatbot ‘ChatGPT’. Heralded by the firm as “the latest step in OpenAI’s iterative depl
Technology sector predictions 2023
Following on from our PR sector predictions for next year, it’s time to look ahead to our other great passion – the world of technology. We asked our industry experts t
PR and communications predictions 2022
As the year comes to a close, many of our clients will be in the media predicting what’s to come next year for their industry. So we’ve once again put the challenge to our team