How to produce a podcast in PR
Since it has been six months since the launch of Babel’s podcast, we thought it was a fitting time to reflect upon the success of the channel thus far. The Digital Communicators
Why playing the long game in PR reaps its rewards
In what remain very uncertain times, you may be forgiven for grasping hold of every piece of positive news. One such ray of sunlight for anyone working in marketing and PR came in
100 Days in PR: What I wish I had known
This article was originally going to be called ‘Three Months in PR’ but it turns out that as of today I have been in PR for exactly 100 days and that just sounds much cooler. T
Jumping into summer with June’s coverage highlights
From attending Mobile World Congress in Barcelona to the team hosting our first post-pandemic, face-to-face client meeting, it’s safe to say, June has most certainly been brimmin
A view from the Fira: Mobile World Congress Barcelona 2021
As the dust settles at the Fira Gran Via in Barcelona, following what should be described as a brave and necessary attempt at a return to normal, I wanted to reflect on my first ex
Data-driven May – coverage highlights
May was awash with client activity. Whether it was virtual events or industry research, Babel seized several fantastic opportunities to position our clients as leading voices withi
Spotlight Q&A with Nicole Perlroth, cybersecurity reporter at The New York Times
Back in March, we held a live-streamed panel event focussing on how the pandemic has impacted the business cybersecurity threat landscape. On the panel was Nicole Perlroth, cyberse
Why 2021 is a crucial year for the growth prospects of greentech firms
“I am told by scientists that 50% of the reductions we have to make to get to net zero are going to come from technologies that we don’t yet have. That’s just a reality.” T
The pros and cons of open source for ecommerce
In 2003, the SARS outbreak saw a surge in people afraid to go outside and so start to shop online. Skip forward to the Covid-19 pandemic in 2020 and we saw the stockpiling of essen
All action in April: coverage highlights
The theme of our March coverage really showed how we can maximise on calendar events like International Women’s Day and Budget announcements. April had fewer of those opportuniti